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"Culture is your company DNA. Just like our DNA gives instructions to our body for everything it needs to do to grow, develop, and live: much like a blueprint or a recipe - a Company's culture sets the blueprint for creating peoples' core values, beliefs, and social norms of how they engage at work."
- Tika Navaratna, DH Coachsultant
While execution and strategy maps help reach crucial milestones, the journey itself relies on a well-constructed road.
Leadership often forgets that a company's culture determines the strength of this road.
When using strong core values, beliefs and social norms to build this pathway, expect a much smoother, more successful journey for business outcomes.
