Company Culture Tips | Delivering Happiness Blog

How Many Daily Hugs Do We Need?

Written by shari | Jun 5, 2012 4:15:06 PM

Why do hugs make us feel better and how many do we need?

Dr. Christine Carter, a sociologist and happiness expert at UC Berkeley’s Greater Good Science Center, says one reason hugs ramp up our feel-good quotient is that they stimulate production of oxytocin, the neurotransmitter also known as the "bonding" hormone. Oxytocin contributes to our sense of connectedness and, as a result, our happiness.

Carter references the research of a Harvard-trained M.D. who suggests that giving 8 hugs per day allows you to reap the full benefits of oxytocin production.

To work 8 hugs into your daily schedule, Carter recommends deciding ahead of time how you're going to get your hugs. Routine hugs can happen with:

  • Your kids when they wake up and go to bed
  • Your partner before leaving for work
  • A friend at some point during the day

Most importantly, make sure your hugs linger! If you're short on hugs today, check out this video.