How To Bring the DH Model to Life [INFOGRAPHIC]

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delivering happiness model infographic tony hsieh jenn lim

In Delivering Happiness [the book], Tony Hsieh reviewed the methodology used to set Zappos up for culture success based on his and Jenn’s dive into positive psychology and the Science of Happiness. Since that best-selling read was published, the model has evolved from our experience in the culture space and new research around employee engagement, happiness, motivation, and productivity. Our latest model can be applied in setting the foundation for a WOW company culture across all business sizes and industries - even yours!


Read more on how our infographic of the Delivering Happiness model can help you bring more happiness and engagement to your workplace culture: 


At the Top: Higher Purpose


Having an organizational higher purpose transcends the traditional approach to a mission or vision statement. Purpose acts as your company’s lighthouse or north star for its business strategy and decisions. This sense of meaning isn’t just felt by top leadership but should also extend into the roles of every employee.


If you think your employees wouldn’t buy into a more purposeful approach, a Harvard Business Review survey found 9 out of 10 Americans would take an estimated 23 percent pay cut for more meaningful work. People are willing to take a pay cut


To get clients started on their culture journey, we offer a workshop for co-creating your organization’s purpose. Want to try it yourself? Here’s some guidance from CEO Jenn Lim on drafting your company’s purpose statement.


In the Middle: The Science of Happiness


This layer of the model involves embedding Happiness Habits and the three levers of happiness: sense of progress, sense of control, and connectedness. As humans, there is a science behind our emotions, reasoning, and motivations. We’re more complicated than we think!


The Science of Happiness helps us understand how certain frameworks and structures can influence us to be and feel our best - both at work and home. You can use these concepts and apply them to your company culture to boost productivity and happiness.


Related: The Easiest, No-Cost Activity Used to Build Team Connectedness


The Foundation: Values & Behaviors


Most companies have core values, but do their employees live them every day or make them an integral part of their culture? 


If we think about higher purpose as your company’s lighthouse, values are like the compass used to orient your actions. We also think of them as the DNA of your culture. Values aren’t just created by leadership and passed down from top to bottom. They have to be co-owned by different levels of the organization, which is why we recommend [if possible] that your values creation involves your on-the-ground culture teams who will later act as the trainers and facilitators in your culture.


Behaviors are how we live those values or express your cultural DNA. Your organization can identify, reward, and recognize those behaviors as positive reinforcement.


Take one of our core values as an example: be like McGyver & Bruce Lee.


Though it sounds like a silly value, it goes much deeper into how each one of us should look to being resourceful and fluid in the way we work. What’s a little way we recognize that value being lived? We give shout-outs to one another on our weekly calls whenever someone is resourceful or able to adapt quickly to change.



Scroll through our infographic and begin thinking about how you can embed the DH model into your workplace:


Delivering Happiness Business Model Infographic Employee Engagement 

Do you want to learn how to apply the Science of Happiness for a highly engaged and happier workplace? Start with our ebook:

  Here's how to create a happier team [download our ebook]



About the Author

Briana Krueger

Bri is the Impact Storyteller on the Delivering Happiness team. Working previously as a freelancer, her goal has always been to work with passionate people who are focused on helping individuals and businesses find their purpose. As part of DH, she now gets to accomplish that every day. Bri resides in Arizona and is lucky enough to enjoy the sun all year round.


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